Chispa X Match Group
Dating App
Chispa’s outdated social presence lacked engagement and cultural relevance. We set out to make it a key player in Latino conversations, driving interaction and app growth.
Content Creation
Creative Concepting
Social Strategy
Strategic Partnerships
Community Management
THE WORK
We teamed up with Latino meme pages and creators to deliver shareable, culturally resonant content that felt native to the community. From dating humor to real stories, we highlighted Latino experiences with interactive formats and timely posts tied to traditions and pop culture. Chispa became more than a dating app, it became part of the culture.
ORIGINAL CONTENT
CREATIVE STRATEGY
We positioned Chispa as a culturally fluent brand by leaning into Latino humor, traditions, and digital trends; building partnerships and community with a bold, authentic voice.
+800% VIEWS
+800% VIEWS
+800% VIEWS
+800% VIEWS
+800% VIEWS
+800% VIEWS
+800% VIEWS
+800% VIEWS
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
5x FOLLOWER GROWTH
+400% SHARES
+400% SHARES
+400% SHARES
+400% SHARES
+400% SHARES
+400% SHARES
+400% SHARES
+400% SHARES
